Copywriting Samples: Brochures
Creating effective marketing collateral means more than just listing the features of your company's products and services. Prospective customers need to know you understand the problems they face and can offer solutions to make their lives easier, better or both. Below are some examples of recent brochures and mailers created by The In-House Writer for clients in a range of industries.
Event Marketing Brochure (Self-mailer)
Client: Art Center College of Design
Assignment: Create a marketing piece to describe the benefits of a one-week education seminar for K-12 teachers.
Travel Marketing Brochure (Tri-fold)
Client: Santa Monica Convention and Visitors Bureau
Assignment: Create copy for a guide giving travel agents and journalists a mouth-watering tour of the seaside city's culinary treasures.
Design Marketing Brochure (Multi-Page Glossy Booklet)
Client: Wagner Creative Group
Assignment: Describe the advantages of working with full-service marketing design and production company based in the Los Angeles area.
Direct Marketing Piece (Snap-Pac Self-Mailer)
Client: BR Direct Marketing
Assignment: Demonstrate to mortgage lenders the benefits of using Snap-Pac mailers for their consumer direct marketing campaigns.